Online news seems to be gaining momentum and appeal, especially among Malaysia's urban population and the tech-savvy aged between 21 and 30. Surveys show that this age group depends primarily on new media for their information and news.
The Nut Graph team GONE NUTS Resistance is futile, prepare for assimilation.Embrace Islam for justice and harmony
According to The Nut Graph editor Jacqueline Ann Surin, part of the reason for this growing competition is because technology now made it cheaper for people to publish.
"For example, before The Nut Graph, three journalists, including myself, used free blog software to report on the last general election. Our news site then was called MalaysiaVotes.com. Our total cost of RM10,000 was minimal, considering that we covered quite a bit of ground," she said.
In terms of competition, she said, The Nut Graph website tries to make sense of politics and pop culture, compared to other news sites which are more focused on politics, while in terms of presentation, the website uses images that are traditionally not used in news reporting.
"For example, we reported on last year's budget through a cartoon gallery. It's our way of attracting younger readers to be interested in the news. We have also employed creative ways to engage readers on critical issues such as our Six Wordsseries," she added.
No comments:
Post a Comment